Strategy & Creativity

Customized for start-up brands or to revitalize existing companies
We’ve been helping clients lead the way - and win - with work that deeply connects to their audience.

Adverb: allora (ahl-LOH-rah) 

Meaning “well then” ‘and’ ‘so’ or ‘thus” 

In Italy, when a person has no idea what to say, they usually start with allora. It buys them time.  

 

Projects

Monica Rich Kosann

Jewelry 

Brought in by SAKS advertising of New York to create a more eclectic and warm look and feel to launch the Monica Rich Kosann jewelry collection.

INQUE  campaigm

Crowd funding campaign

The nature of this concept is to establish a visual and verbal identity for the consumer market. Presenting INQUE as a consumer-friendly tattoo experience for the everyday person.

Illustrating moments in the life of our consumers from different perspectives: Fashion, Beauty Statement / Lifestyle / Pastime ( Exercise ) / Occupational / Portraits. Showing different lifestyles and touchpoints,

In some cases an emotional moment in a person’s life, that we might take for granted in our daily life. Imagery and music to simulate emotional moments in an individual’s lifetime. in some cases an emotional moment in a person’s life, that we might take for granted in our daily life. Imagery and music to simulate emotional moments in an individual’s lifetime.

Jessica Simpson brand

Launched Jessica Simpson brand

Hired by CAMUTO Group to help launch the Jessica Simpson brand.

 

They wanted a clean contemporary look across all platforms: consumer and trade industries.

Upon approval of all assets from corporate, managed the execution and roll-out of the brand with all the licensees from sportswear, outerwear, accessories & jewelry, to help maintain brand consistency.

 

 

AVON Global

Beauty and cosmetics

Designed AVON's catalog cover campaign featuring a clean, fresh-looking model highlighting the benefits of cucumber.

 

Cucumber is one of the main ingredients in this new personal care product line for AVON's personal care Global Brands.

Outdoor campaign

Presenting INQUE as a consumer-friendly

 

Guerrilla marketing, billboards and Time Square

Presenting INQUE as a consumer-friendly tattoo experience for the everyday person. Illustrating moments in the life of our consumers from different perspectives:
 

- Fashion, Beauty Statement
- Lifestyle
- Pastime ( Exercise )
- Occupational
- Portraits.

 

Showing different lifestyles and touchpoints,
in some cases an emotional moment in a person’s life, that we might take for granted in our daily life.

Michele Inzerillo

Men's Fashion  Made-to-Measure" Launch

Commissioned to lead the marketing strategy for luxury Italian retailer Michele Inzerillo for Gentleman on their launch of the Inzerillo “Made-To-Measure” Experience in the US.

Rated one of the top 50 stores in Europe, the company is located in Palermo, Italy.

 

Produced and managed the exclusive events in luxury hotels in New York City, as well as the social media and online presence to bring their offerings to life for a US audience. The Inzerillo “Made-to-Measure” Experience is luxury custom tailoring - customers select from hundreds of fabrics from the most prestigious Italian mills to have suits, shirts, jackets, and even ties fitted to their specifications from the most prestigious brands Brioni, Canali, Zegna, Finamore, and Michele Inzerillo.

 

 

Puma Capital

Financial services

The client was looking for an edgier logo design to clearly define its identity and to stand out from its competitors.

Upon completion of the logo, it was requested that we design a new website, marketing collateral, and branding presentation.

Patented de-colorize process

Presenting INQUE as a consumer-friendly

Brilliant INQUE skin art can be permanently turned off using a proprietary, patented de-colorization process that replaces long, painful, unhealthy removal sessions with ONE SIMPLE SESSION.

 

It gives our customers the ability to change their story—it gives our artists the unparalleled freedom to help our clients tell their life story as it evolves.

 
 
 
 
 
 
 

A Creative Studio That Connects Brands

CO-FOUNDERS & COLLABORATORS

After running our own businesses for over ten years and collaborating on numerous projects,
we are pleased to introduce Allora creative and continue our work. 

CMO & Brand Strategist

Mitria is an expert in luxury brand marketing & advertising, communications, and event management and production. She possesses a unique blend of creative talent with a strategic brain and business savvy. Her comprehensive knowledge of the marketplace, both luxury and mass, and extensive experience with lifestyle brands, are assets to companies of every size. Mitria’sexperience includes working with marquee brands such as Saks Fifth Avenue, Chopard, De Beers, Carolina Herrera, and Salvatore Ferragamo, for The Los Angeles Times / Tribune Media, Fashion Group International, and Felissimo.

Creative Director

Carl is a highly creative, innovative designer with extensive knowledge of the retail fashion and consumer beauty industry both domestic and international. He possesses a strong background in formulating ideas from concept through production for magazines, catalogs, brandandweb design. Carl’s experience includes Saks Fifth Avenue, AVON Global, Maybelline, and Lord & Taylor.

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